Want to make your business more memorable? Great logo design is the cornerstone of a business’ brand and NADA GLOBAL has the expertise to help create an authentic logo design for your company.
What Is Logo Design?
A logo in simplest terms is a graphic, a sign or an icon that is the trademark of an organization and is used to recognize that business and their brand. “Logo” is short for logotype (from Greek: λόγος logos “word” and τύπος typos “imprint”) and is a graphic mark, emblem, or symbol commonly used by enterprises, organizations and even individuals to help promote instant public recognition.
Logo Design falls into three classifications:
- Ideographs, such as Chase Bank, are completely abstract forms.
- Pictographs are iconic, representational designs.
- Logotypes (or “wordmarks”) depict the name or company initials.
Corporations, products, brands, services, agencies, and other entities use a logo and the company name employing a unique design via the use of letters, colors, and additional graphic elements to facilitate cross-language marketing and branding.
The design of logos and their incorporation in a visual identity system across all platforms has become one of the most crucial areas of graphic design and digital marketing…and it just so happens to be one of the areas where NADA GLOBAL stands out from the rest.
Modern Logo Design For The Digital World
We live in a relatively new digital world where everyone wants to be recognized for something. Today’s companies have logos that are often synonymous with its success.
Today’s digital interface-adaptive world requires logo designers with experience designing Internet compatible logos! “Less is more” is a theme that translates across the board in digital marketing. Modernist-inspired logos have proved to be successful in the era of mass visual communication which was ushered in by television, improvements in printing technology, and rapid digital innovations.
In today’s world of communication digital interface is adaptive and a logo will therefore be formatted and re-formatted from large monitors to small handheld devices. With this constant size change and re-formatting, NADA GLOBAL has been shifting logo designs to a more bold and simple approach: heavy lines and shapes, and solid colors. If you pay attention you’ll see that this helps to reduce the confusion when mingled with millions of other logos in tight spaces and when scaled between different media (look at Facebook, Twitter, Instagram, LinkedIn and Google).
You don’t have to have the Nike “swoosh” or the Starbucks twin-tailed siren to make a splash with your logo. At NADA GLOBAL we take great pride in, and great care of, your business logo. We make memorable modern logo designs for the digital world.
Have your Logo Professionally Designed By NADA GLOBAL
Modernism as an artistic movement formed a powerful toolset for a new generation of graphic designers whose logos, due to the simplicity and boldness of their designs. Many of these earlier logos are still in use today and have virtually set the bar for creating corporate identities because of their visual simplicity and conceptual clarity.
Professionally designed logos are the only way to ensure a custom design tailored to your needs, your mission and your goals. It takes finesse, experience and a blueprint for success to create and protect your brand integrity with a logo that is memorable in its simplicity.
Without giving away too many of our trade secrets, we are willing to share with you a few of our successful steps to designing logos that will withstand the test of time.
There are 4 parts to a logo design by NADA GLOBAL:
- The Mark
Before NADA GLOBAL professionally designs a logo there are certain steps that must be taken to incorporate those four parts and to create a clear definition of the concept and values of the brand as well as understanding of the consumer or target group.
Some of the broader steps in the logo design process include things like: research, conceptualization, investigation/competition review, refinement of a chosen design, testing, and finally adoption then production of the chosen logo.
More specifically, our very own development model, the PSMG, is part of a stand out logo design process that has made our clients happy beyond words. PSMG stands for “Primary & Secondary Message & Goal.” During a creative call where we connect with our clients we establish factors that go beyond demographics.
Being specific about the primary message of a company, and breaking down their goals, we get to the heart of a business…and at the heart is always a powerful story. That story unfolds and develops into logos that are innovative, original, and authentic.
Logo Design With NADA GLOBAL: Check Out Our Work
In addition to our very own NADA GLOBAL logo, in recent years we have created logos with thoughtful design that evokes just the right image in customers’ minds for businesses like:
Your business’ logo is the sort of thing that can have a bigger effect on your brand than you first think, and the wrong logo design can make you come off as unprofessional, and even worse—potentially unnoticed at all!
Check out our work and let NADA GLOBAL be your first choice for authentic logo design, creating instant recognition within the minds of your target audience and building a memorable brand.
Come play with us and feel the NADA experience!
For more information from NADA GLOBAL, connect with us: