21 October

Top 5 Reasons to Redesign Your Website

website-redesign

Top 5 Reasons to Redesign Your Website

Have you been wondering if it’s time to improve your website? Whether you want to revise, revamp,redesign, redevelop, reprioritize, rethink, or simply do it all over again, NADA GLOBAL is here to help.

At NADA GLOBAL we spend a lot of time being awed, fascinated, and filled with admiration for all the amazing websites out there in the big World Wide Web. Using our imagination and conceiving ideas for a vast array of websites has always been our number one focus. Having a website that is efficient, effective and all around top-of-the-line is not only important, it’s mandatory.

Using the Internet as a marketing tool means staying fluid with marketing strategies. Updating, altering and improving must reflect changes in results, yearly. While you don’t necessarily need to a full website redesign every time you adjust your yearly marketing goals, at NADA GLOBAL we’ve discovered it’s in your best interest to check in and revise, making certain your website is aligned with your highest-ranking marketing plans.

First Impressions Can Make or Break a Transaction

Doing the same thing, you’ll get the same result. It’s so simple, but that’s why it hits home. If you aren’t getting the results you want from your website, it’s time to redesign it, and probably with somebody new.

Fact: First impressions of your business are based almost exclusively on your website. After all, your website is one of the foundational elements of your marketing strategy (we hope, right?).

Website functionality should be a paramount focus for you — if it’s not, your traffic and lead gen efforts could suffer. Here’s something to think about: can a visitor easily find the most basic things on your site, such as contact information, and are your products and service offers completely up-to-date? In addition, does your landing page inspire people to learn more by continuing to click?

Website redesigns can entail making functional modifications that can help your website work better and assist you in reaching your marketing goals. While there will always be many excellent reasons not to revamp your site, here are five reasons why you should get your redesign plans with NADA GLOBAL off the ground now.

Website Redesign: Sometimes Small Is Ok

Small changes are okay. You probably don’t even notice the small website changes some of the major websites you visit frequently make, on a regular basis. However, major brands have entire teams, and tons of money to dedicate to renovating every little website detail. Since you may not have resources like these big brands, at NADA GLOBAL we can help ensure each change has a clear purpose with solutions to propel you forward. It’s okay to want to play with the big boys!

Top 5 Reasons to Redesign Your Website 

  1. SEO: With continuing changes to algorithms of search engines, your renovated and revamped website will consider superb content and be aligned with the most current changes in quality control. With website redesign at NADA GLOBAL you will be sure your customers can easily find your content, it includes calls-to-action and search engines can find and index your content.
  2. Mobile: Being responsive and staying current is paramount. Since almost 71% of all web traffic comes from mobile devices in the U.S., chances are you’re losing leads and maybe even customers if you’re not mobile-friendly. NADA GLOBAL can help you mobilize with a quick swipe.
  3. Updates: Third-party tools on your website (such as shopping cart widgets, etc.) may not be up to the most current functionality standards. Outdated tools, in terms of function or design, may slow your site speed down, often don’t work correctly, and ultimately drive customers away. A website redesign from NADA GLOBAL will update these for immediate improvement.

4. New Offerings: Since last year, you are most definitely launching a new service, product or point-of-interest on your website. If it doesn’t fit cleanly into your existing website structure, it can’t be showcased appropriately. Redesigning gives you a chance to reprioritize what your website wants to focus on and create a site designed around your current sales goals. This will ultimately improve your site’s conversion rates (visitor-to-lead and lead-to-customer as well).

  1. Curb Appeal: Representing your brand and values with your website means being state-of-the-art. Think about it: having an updated website sends a very clear message even on a subliminal level. It says your business is healthy, going strong, forward-thinking, and ready to take on new customers. The best companies (and people) evolve and grow over the years. Your website is the best way to showcase this evolution, tell your story, to engage and leave a strong impression.

Improve Your Business With A Brand New Website

If your mind is reeling from redesign options, take a deep breath and relax, because NADA GLOBAL has got your back-end…and your front! Seriously, it’s actually really quite simple—your website was created to bring you business, right? If it’s not doing that as well as it should be, then it’s time to let the professional website team at NADA GLOBAL work our website magic.

You can improve your business, big or small, because your brand new custom website’s look and feel will match your company’s voice and speak directly to your target audience…this is also known as your “brand.”

Sometimes you’ve got to be bottom line, to offer top-of-the-line. So here goes:

Chances are your competitors are making changes to their website to improve their rankings and business substantially and will end up pushing you down in searches. This means if you haven’t done anything to your website in the last few years, it’s likely time to make some alterations to your site! Boost your brand, with a brand new website!

Want to work with us? Let’s play! Our main goal is to develop your
business the way you’ve always dreamed with a tried and true process. Let us help you!

Contact us today about redesigning your website.

Click here to learn more about our design for change mission and for a list of our charities.

To learn more about our services contact us with any of your questions and to set up a consultation on our office line, 949-485-6575, or email us.

Learn more about NADA GLOBAL: FacebookTwitter, LinkedIn, Instagram and Pinterest then sign-up to our monthly email newsletter + blog posts.

29 June
Seriously: What Do People Do All Day? Introducing Claire DeBerg, NADA GLOBAL Director of Communications & SEO Manager

Seriously: What Do People Do All Day?

 

Introducing Claire DeBerg, NADA GLOBAL Director of Communications & SEO Manager

Seriously: What Do People Do All Day? Introducing Claire DeBerg, NADA GLOBAL Director of Communications & SEO Manager

Seriously: What Do People Do All Day? Introducing Claire DeBerg, NADA GLOBAL Director of Communications & SEO Manager

There’s a children’s book by Richard Scarry titled, What Do People Do All Day? I have read this book to my two humans countless times. I’d highly recommend it. Spoiler alert: you’ll learn what people have to do to fly us around the world, grow our food, help us wake up, keep us safe, etc.

I’ve also asked myself that proverbial question countless times: what do people do all day? No seriously: what in the world are people doing all the live-long day? You may be wondering the same thing this very minute of your neighbor, barista, sister-in-law, son, that one guy and those bikers.

I’ll solve a little of the mystery of the goings on of one person: me. As Director of Communications and SEO Manager for NADA GLOBAL my days are full and varied. And awesome. And fun. And work!

To give you an idea of what I do all day for you, our current and future amazing clients, I’ve created a little day-in-the-life kind of list so you can follow along: Continue reading

26 June
Now Is The Time For Non-profit Website Redesign - NADA GLOBAL

Now Is The Time For Non-profit Website Redesign

Now Is The Time For Non-profit Website Redesign - NADA GLOBAL

Now Is The Time For Non-profit Website Redesign – NADA GLOBAL

At NADA GLOBAL we know a strong website is the foundation of any successful digital campaign and that redesigning non-profit websites can be a mind-boggling endeavor.

However, now is the time to jump on non-profit website redesign, as successful nonprofits require a substantial digital presence well before the big holiday giving push period in the fall!

Now you can raise more money and build more support for your non-profit with NADA GLOBAL’s custom website redesign. We can make sure your website is serving up the freshest content and has a lot of useful, focused interior pages and represents your brand.

NADA GLOBAL is aiming to create transcending nonprofit website redesign, with distinction and honor. We can help bring awareness to your cause, establish engagement with your membership and do things such as:

  • Build a direct fundraising channel.
  • Donate buttons that are easy to use, and will translate into more donations.
  • Email sign-up’s for spreading awareness and recruiting volunteers.
  • Social media focal points to make sure you benefit from more exposure in social media.
  • Create buzz with any media coverage and testimonial pages.

NADA GLOBAL For The Newest In Non-profit Website Redesign

Continue reading

31 May
Custom Printing: Print is NOT Dead - NADA GLOBAL

Custom Printing: Print is NOT Dead

Hear ye, Hear ye! Print Is Not Dead!

You read that right! Even though you’re reading this via a digital method of marketing, print marketing and custom printing has not expired its last dying breath. While it’s true that several marketing services have seen a sharp decline since the dawn of digital, the enduring value of print is that print is more memorable than digital and ultimately leads to better brand recall.

Last year NADA GLOBAL saw a consistent 10% of business being in custom printing. There aren’t many advertising and marketing agencies these days that are as well versed in the power of print as we are. Our clients love that we do print because we are able to communicate the brand and keep brand standards across all mediums!

The Positive Aspects Of Custom Printing: Why Print Is Not Dead

Continue reading

16 May
Law Office Website Redesign with NADA GLOBAL - NADA GLOBAL

Law Office Website Redesign with NADA GLOBAL

Law Office Website Redesign with NADA GLOBAL - NADA GLOBAL

Law Office Website Redesign with NADA GLOBAL – NADA GLOBAL

There are over one million law offices in the United States. Are you sure you’re doing enough to make your practice stand out on the Internet?

At NADA GLOBAL our custom website redesign package will enable your law offices to create a powerful exclusive online presence which is unique, dynamic and most importantly effective. Our proven results can ensure leads, and improve SEO, getting your website to rank high and increase exposure online.

Working with such a wide variety of businesses has helped us to really see from a clear vantage point what’s necessary for different industries. When it comes to law office website redesign we know how to tailor to your needs as well as current digital marketing trends—all while staying true to and respecting your business. We love clean, modern, sophisticated, and elegant design that respects lawyers and upholds the dignity of your profession.

Producing Leads: Proven Results with NADA GLOBAL

Want a virtual rainmaker? Websites for law offices typically have no design or page restrictions, which means your websites potential to increase your practice’s growth trajectory knows no bounds. Continue reading

10 May
PROFESSIONAL SOCIAL MEDIA PROFILE PICS: The New Social Media Requirement - NADA GLOBAL

PROFESSIONAL SOCIAL MEDIA PROFILE PICS: The New Social Media Requirement

At NADA GLOBAL we’ve noticed the digital marketing world has been reaching farther and getting more personal with social media than ever before. Because of this, people are going to great lengths to be professional and create beautiful social media pages for different types of businesses, platforms and situations–including professional social media profile pics.

Statistically more people are working from home and/or starting their own businesses and self-marketing is becoming more of a necessity. Marketing within these social media platforms requires both personal and business profiles to have professional photos. Social media profiles without photos send a message that the person or products are out-of-date, unprofessional, or worse: totally clueless.

Strategically speaking, people who do not include professional social media profile pics on their social media pages are severely hurting their chances for future business. In fact, LinkedIn—the world’s largest professional networking platform—recently shared data stating that profiles with photos receive 14 times more views then profiles without.

How this translates for people across the board, whether you are marketing for a small business, looking for work or establishing a personal brand, is that you must provide a photo because it fosters a sense of trust, and more importantly, allows for a human connection.

It’s important to keep in mind that not all profile photos are created equally; there’s a day and night difference between a professionally shot profile photograph and one that your cousin took with their iPhone. Saving a few dollars by taking your own iPhone picture will cost you way more in the long run! Continue reading

17 April
Get The Most out Of Your Online Ad Manager - NADA GLOBAL

Get The Most out Of Your Online Ad Manager

Get The Most out Of Your Online Ad Manager - NADA GLOBAL

Get The Most out Of Your Online Ad Manager – NADA GLOBAL

If your business is like most these days it requires a multi-faceted approach to digital marketing and advertising management. For most successful companies that’s an incredibly tall order to fill unless you have an experienced and savvy online ad manager to guide you. NADA GLOBAL offers polished and professional assistance as an online ad manager for a global array of businesses.

 

Managing Expectations: What Is An Online Ad Manager?

An advertising manager is someone who plans and directs the promotional and ad campaigns of companies in order to generate interest in a product or service. With the growing popularity of online marketing, you must consider more than just the traditional aspects of marketing and advertising. Most businesses have a website to promote their business, sell products or services, offer customer support, post news, and maintain Facebook, Twitter, and other social networking pages.

As an online ad manager, we help make decisions about what should go on these pages and even oversee the advertising campaigns on other Internet pages. Not only do we manage your expectations but as your online ad manager we can manage your advertising across all electronic platforms. We work with a variety of expert staff members to execute a campaign and often act as liaisons between agencies and clients.

An online ad manager typically does some of the following: Continue reading

13 March
Your Remarketing Agency - Skilled Marketing Agents at NADA GLOBAL

NADA GLOBAL: Your Remarketing Agency

 

Your Remarketing Agency - Skilled Marketing Agents at NADA GLOBAL

Your Remarketing Agency – Skilled Marketing Agents at NADA GLOBAL

Ever felt like “big brother is watching you” as you’ve surfed the web? Everywhere you go you feel like a company is following you…you skip from Facebook, to YouTube to your favorite shopping website and everywhere you look you see a banner ad for one specific company? That’s “Remarketing.”

Remarketing is simply banner ads (with personalization based on your previous web history) that target you after you’ve visited a business’ website…to help you reconsider, reevaluate and rethink going back and consuming, purchasing and using their business! The results of remarketing are an improved ROI, better exposure, and even more engagement.

NADA GLOBAL is you your remarketing agency: our skilled marketing experts can provide a tailored message or a promotion that will encourage prospects to return to your website and complete a conversion making your remarketing, well, remarkable.

NADA GLOBAL: Your Remarketing Agency

At NADA GLOBAL we have learned that retargeting and marketing all over again is effective because it focuses your advertising spending on people who are already familiar with your brand and have obviously recently demonstrated interest. Continue reading

06 March
Marketing Creative Content with Tanya Anticevic

Marketing Creative Content :: Tanya Anticevic Copywriting Process

Creative content and copywriting has fueled the bulk of growth in digital marketing. Having worked as a copywriter with NADA GLOBAL for the past 3 years I have truly come to believe that any business can succeed with quality content.

For me, the process for content writing is kind of like tackling a crossword puzzle, a Mensa Bulletin activity or sometimes even a Rubik’s cube! Even the projects that are thrillingly unsolvable can be fun. The bottom line is that at this point in my career, they are all tackled in a “Totally Tanya” way…which is a hodgepodge of all the tools and techniques I’ve been developing over the last 40 odd years.

All writers have a creative process to actually get the work done. My process incorporates a little bit of inspiration, research, art, nature and maybe even a little bit of nail biting. Time and again I am reminded that there are many paths I can take to get my desired destination!

How My Copywriting Began

Continue reading

24 February
Medical Website Redesign - NADA GLOBAL

New Medical Website Redesign Is Looking Good!

Medical Website Redesign - NADA GLOBAL

Medical Website Redesign – NADA GLOBAL

Medical website redesign with NADA GLOBAL means dramatically improving your visitors’ browsing experiences, greatly increasing patient satisfaction and retention and improving medical brand awareness and building your patient’s trust.

Medical websites these days don’t have to be impersonal or antiseptic: with NADA GLOBAL’S modernized medical websites you’ll get functionality fused with form.

We set a new standard for ensuring personalized website redesign, with a specific knack for the medical industry.  Read more to find out why things like the integration of all systems, responsive design and a whole lot of dynamic changes are ushering in a completely new way of designing medical websites!

NADA GLOBAL: Medical Website Redesign

With your medical website redesign you will want to show your expertise and let your patients know they are going to get quality, support, results and value with your services.

At NADA GLOBAL we do creative medical website redesign to enrich our customers’ medical websites. NADA GLOBAL does medical website redesign with medical marketing services for doctors and medical offices of all types.  Advance your practice, boost your revenue while letting us save you time with your online reputation management. Continue reading